The Department of War rebrand could cost $2 billion
Signs. Letterhead. Placards. Rebranding the Department of Defense will add up.
On November 14, Defense Secretary Pete Hegseth, screwdriver in hand, helped Pentagon facilities personnel install two new signs that read “Department of War.” After affixing the sign to the outside of the building, he turned toward onlookers and said, “Here we go.”
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