How to cultivate strong culture at scale

What 40 years in construction taught me about building culture that lasts.

Culture does not scale linearly with revenue or headcount —it requires intentionality the faster you grow. When I joined DPR Construction in the early 1990s, we were a small startup with a shared vision. Today, we have over 13,000 employees worldwide. Along the way, we’ve learned that sustaining culture through growth isn’t automatic—it takes clarity, intention, and continual reinforcement.