The CEOs of Patagonia and Chobani on how companies can retain their values in volatile times

Patagonia’s Ryan Gellert and Chobani’s Hamdi Ulukaya explain how they’re dealing with the Trump administration and growing their businesses while prioritizing social action.

In these volatile times, how do we navigate the intersection between values and commerce? Patagonia CEO Ryan Gellert and Chobani CEO Hamdi Ulukaya join New York Times reporter David Gelles onstage at the Masters of Scale Summit to reveal their different strategies for dealing with an activist White House, the pressure for what moderator Gelles calls “anticipatory compliance,” and how they grow their businesses while also prioritizing causes like environmental conservation and immigration.