Vic Mensa peels back the cost of speaking up on social media and his popular ‘Orange Tree’ video series

Speaking with Fast Company, the rapper-turned-activist said being personally and politically vulnerable led to his videos going viral.

Quick, what’s the first thing that comes to mind when you picture an orange tree? If the response is “Vic Mensa’s backyard,” congratulations. You’re likely unusually attuned to social justice and an internet savant to boot.