6 questions to ask before committing to your next work goal

Too many employees say yes to goals without understanding the impact, effort, or trade-offs involved. These six questions help change that.

Organizations invest in setting the right goals to drive strategy, and increasingly they’re using AI to help. To be sure, AI can support the mechanics: draft objectives, align to strategy, track progress. But the questions that determine whether you can deliver on a goal, sustainably, aren’t ones an algorithm can answer: Are you clear on the target? Do you know why it matters? Is it realistic given your capacity?